HERTFORD MUM LAUNCHES CLUB FOR NEW PARENTS AFTER INITIAL PLANS WERE HALTED BY LOCKDOWN

Lucy Neave

‘Hertford is a brilliant place to live for young families, with a lovely community feel and lots of independent, creative local businesses’

A mum has launched a club for mums and mums-to-be – more than a year since her initial plans were thwarted by lockdown.

Joanna Gee joined Busylizzy, a club for parents who want to keep active and healthy from bump to baby and beyond, when her daughter Florence was two months old.

Joanna, from Hertford, Hertfordshire, says her experience defined her time while on maternity leave and helped her to make friends and take part in a range of activities and fitness classes.

After returning to her role at a marketing technology firm, Joanna wanted to create something similar for parents in the area, as well as find a more flexible career that would fit around family life.

Joanna Gee

It led her to look into the possibility of purchasing the Hertfordshire territory from the Busylizzy franchise team.

But in the same week as the deal was verbally agreed, coronavirus sent the country into lockdown and her plans had to be shelved.

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Joanna said: “I was so disappointed not to be able to pursue my plans and launch Busylizzy in 2020.

“However, I hope that the wait will make the launch even bigger and better.

“Mums to be and new parents have missed out on so much over the past year, so I’m really excited to be able to offer the chance for them to take part in sessions that will boost physical and mental wellbeing for them and their little ones, as well as helping them to make friends and create a new network of social support.

“Lockdown also meant that the Busylizzy business model grew and adapted with the launch of a platform of online classes, meaning that I am now able to offer members an even more flexible membership package which mixes local and online sessions.”

Busylizzy’s timetable of online pregnancy and postnatal fitness and baby classes will be made available later this month, with local taster classes starting in May, and full launch following in June.

Joanna added: “Hertford is a brilliant place to live for young families, with a lovely community feel and lots of independent, creative local businesses.”

For more information visit busylizzy.co.uk

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